Contributed to the initiation of Disney's social media presence by pitching creative strategies and designing custom content and artwork across all social platforms, Disney.com and Disney blogs. Led the creative direction for numerous campaigns such as Disney Inspired Oscar Movie Posters, Disney NFL Teams, Oh My Disney quizzes, and Babble weekly social series.

Focused on brand identity, visual experimentation, typography, animation and color theory for Disney and Pixar properties. Social posts generated upwards 100k interactions per post and increased engagement over 100% amongst all social platforms.